Learn More about what we do..

Business Transformation Management

Digital Transformation is not just about applying technologies to your business. Its actually about create entire new business models on the backbone of technology. We empower organizations to get the most out of their digital solutions by offering a set of tailor-made services to plan, design and govern digital transformation using Business Process and EA Platform (ARIS and ALFABET).

Palmira helps you build your Enterprise Architecture including Business Layer (Strategy ManagementBusiness Processes, Performance Management, Service Management), Application Layer, Infrastructure layer (manage your IT portfolio) and Data Layer. In top of your EA we provide a comprehensive Governance model to manage your internal audit management and Risk Management.


“Enterprise architecture (EA) is a discipline for proactively and holistically leading enterprise responses to disruptive forces by identifying and analyzing the execution of change toward desired business vision and outcomes. EA delivers value by presenting business and IT leaders with signature-ready recommendations for adjusting policies and projects to achieve target business outcomes that capitalize on relevant business disruptions. EA is used to steer decision making toward the evolution of the future state architecture”

                                                                                                                                Gartner (2013) “Enterprise Architecture (EA)” in: IT Glossary at gartner.com. Accessed July 13, 2013.


Palmira help organization manage their enterprise architecture containing four layers, called the business perspective, the application perspective, the information perspective, and the technology perspective.

  • The business perspective defines the processes and standards by which the business operates on a day-to-day basis.
  • The application perspective defines the interactions among the processes and standards used by the organization.
  • The information perspective defines and classifies the raw data (such as document files, databases, images, presentations, and spreadsheets) that the organization requires in order to efficiently operate.
  • The technology perspective defines the hardware, operating systems, programming, and networking solutions used by the organization.

EA has a proven benfits and advantages to organizations that include improved decision making, improved adaptability to changing demands or market conditions, elimination of inefficient and redundant processes, optimization of the use of organizational assets, and minimization of employee turnover.

In today’s Digital and interconnected world, business as usual is not enough anymore! Organizations should be agile and responsive to new market requirement, regulation changes and market trends. Palmira helps you be more agile, responsive and reduce cost through smart, yet innovative solutions and implementation expertise. Our successful platforms and implementation expertise empowers you with a clear vision to your strategic objectives, keeping your KPIs more aligned towards success and excellence. Our solutions help you grow faster, more agile and responsive in this ever-changing Digital world. It also encourages planning, innovation and creativity. Palmira delivered successful projects throughout the region including UAE, Jordan and Europe.

Business planning


    We believe it all started from Business Process. Without processes, your business’s time is ticking longer, have more errors and hard to scale.

    Companies that implement Business Processes Management have a 280% higher success rate on their projects (95%) versus those that don’t (25%).

    Why do you need BPM?

    On a day-to-day level, you can use processes to:

    • Record the one best way to do work (best standards), making it faster and cheaper to train new employees and share knowledge across the organization.
    • Reduce mistakes because of human error and oversight
    • Reduce operating costs by increasing efficiency
    • Empower you to have a scalable systems that help your business stop dealing ad-hoc and urgent work, and focus on growth

    It is also worth saying: Strategy formulation is a complex synergy of intended and emergent strategy, and positive company performance is brought about by a combination of both. so organizations should establish a strong tie between strategy development and performance management. Measuring and monitoring business performance is critical, but focusing on the wrong metrics can be detrimental. Selecting Performance indicators help organization to measure and visualize outcome, but it also shape the organization direction in the future, As a result, it is very important to carefully study KPIs before implementing them. Palmira expertise in this field resulted to empower organization with solutions and tools that help:


    1. Align KPIs with strategic business objectives
    2. Put processes in place, this helps your Human Capital understands their role before measuring outcomes
    3. Pick KPIs that are measurable and Attainable
    4. Be Acute in selecting accurate KPIs
    5. Design Dashboards and start monitoring and always keep in mind: “A happy employee produce higher”


    Key Performance Indicator (KPI) is a measurable value that demonstrates how effectively a company is achieving key business objectives. Organizations use KPIs to evaluate their success at reaching targets. Selecting the right KPIs will depend on your industry and which part of the business you are looking to track. Each department will use different KPI types to measure success based on specific business goals and targets. Find out what types of key performance indicators are relevant to your department, industry, or role.

    Once you’ve selected your key business metrics, you will want to track them in a real-time reporting tool. KPI management can be done using dashboard reporting software, giving your entire organization insights into your current performance. Learn more about how to track KPIs in a report or dashboard: Dashboard Examples.

API and Integration services..

Micro Services

Our talented developers help our customers design and develop agile backend services using modern cloud stack including Lambda, Step Functions, CloudFoundry, Mongodb, Redis etc.


Choosing the right integration platform for microservices can help reduce long-term IT maintenance costs and make your initiative a resounding success. Here’s why you should use the webMethods  hybrid integration platform in your microservices environment:

  1. This lightweight container can scale down, up or out depending on your needs. It works equally well as a container in point of sales deployments or in massively horizontally scalable implementations.
  2. Independence! Our platform is programming-model-agnostic and multi-container capable. You’re free to use any programming language in a single solution. As a container, the platform ships with hundreds of pre-built useful APIs and services, frameworks, and EDA and in-memory data grid support to save you time.
  3. Services are “hot swappable.” As microservices change, you can change the corresponding services on the integration layer without needing to bring the server down.
  4. You can deploy it in a DMZ so there’s never a need to open inbound ports on the firewall, and there are no proxies to configure. The hybrid integration platform provides routing and mediation services that are a key part of a microservices-style architecture.
  5. You need connectivity to a variety of data sources, storage technologies and applications. The hybrid integration platform has a full range of connectors to support the most modern standards, such as OData, REST, and the full complement of SOAP-based Web-service support.

“A microservice is a service-oriented application component that is tightly scoped, strongly encapsulated, loosely coupled, independently deployable and independently scalable.”

Gartner, Jun 2019                             

Successful microservices architecture services should be independently deployed and scaled. When you make the switch to microservices, you’re investing in agility — but as with any investment, you should make sure the benefits and risks align with your goals. Successful microservices architecture (MSA) is more complex than traditional application architectures and therefore demands more effort and discipline to design, build and manage it.

Gartner, Jun 2019                      


Application Integration and Backend Development

Integration is more than connecting applications. Through Software AG’s webMethods, we will enable your firm to integrate systems, applications, services, processes, partners and data to provide new business value and improve performance.

We integrate with any system, using protocols like: MQ, JDBC, SOAP & REST Services, FTP, and many others,…

Today’s integration challenges include integrating applications no matter where they are deployed – integration platform as a service (iPaaS), inside a company’s firewalls, or at a partner’s site. Integration also must help manage external access to a company’s unique data and capabilities.

Our talented Java and Nodejs developers who have extensive expertise in SOA and application integration, help our customers design and develop cost-effective integrated business solutions.

Your options are wide open with us. By building an application integration solution on the top-rated hybrid integration platform, you can set up just about any integration quickly and easily. You can:

  • Integrate cloud-based apps and on-premises systems without coding
  • Simplify with one toolset for on-premises and cloud integrations
  • Use a microservices-style architecture to deliver and scale new integrations faster
  • Run both services and messaging-style integrations
  • Even count on us for managed services for your integration needs

webMethods platform offers an opportunity to organizations to meet all their data access, integration and management requirements with one solution—CONNX—whether you want to plug into mainframe, mid-tier, desktop or cloud systems. Using the industry’s widest range of database drivers, you can create a single view of multiple databases and allow real-time access to consume the data as it is being updated in real time.



Forrester Research named Software AG a Leader in The Forrester Wave™: Hybrid Integration For Enterprises, Q4 2016.

In this highly valued report, you’ll learn the results of “The Forrester Wave™: Hybrid Integration For Enterprises, Q4 2016” extensive research of the top Hybrid Integration Solutions, including each product’s overall ranking, specific capabilities and strengths and weaknesses.


API Economy

Build digital ecosystem by managing your APIs for internal and external consumption. We help our customers develop their API strategy as well as API development and management using webMethods API Management Platform, Google Apigee Edge and AWS API Gateway. API Management allows you to manage the entire process of planning, designing, developing and securely exposing your APIs to external developers, partners and other consumers. We offer both an on-premises API Management called webMethods API Management Platform, as well as a cloud-based API Management as a Service offering.


APIs are fueling the creation of new apps and the delivery of new business models that capitalize on the Internet of Things (IoT), hybrid integration—and mobile first. Seize control of your APIs from end-to-end with API management that accelerates your API programs and enables you to build your API ecosystem—helping you more quickly achieve the mission. From creating and publishing to the web, to usage, access, governance and feedback collection, API management allows you to manage and monitor the full life cycle of the APIs that are now proving essential to the future of your Digital Business.




If your mission is to build the best APIs, you need full view of your API landscape. You need to know what assets are available for reuse and also how changes could impact current services.

Palmira helps you to be proactive about API management with webMethods API catalog solution. Only webMethods solution gives you a panoramic “10,000-foot view” of 50 different asset types and lets you “zoom in” to see complex asset dependencies. That way, you can make changes without breaking services.

Simply find, click and build. Explore thousands of reusable assets. Understand how APIs are created, deployed and used. Share alerts when changes are made. Enforce policies that govern API development, and manage API versions over their complete lifecycle.





Opening your APIs to third parties is essential in today’s connected world. But once your APIs are “out there,” hackers have a “way in”. Lock that door! Protect your data, applications—even your organization’s reputation—with robust API runtime security. API Gateway protects you from security threats with DMZ-level protection. You can securely expose your APIs to third-party developers, partners and other consumers—with peace of mind.

Secure the traffic between API requests and the runtime execution of your services in the gateway. Get protection from malicious attacks such as Denial of Service (DoS) based on IP address, specific mobile devices and even message volume.

API Gateway also provides virus scanner integration and eliminates the need for additional inbound firewall holes using Software AG’s reverse invoke, or inside-out, service invocation technology. This protective technique reduces the need to open holes in your firewall. It’s one more way we help you lock down your APIs—and protect your agency from malicious attacks.


Count on complete runtime management of your APIs. With API Gateway, you can manage and enforce a broad set of policies including access policies and operational policies for runtime requests.

You can also ensure service level agreements including the number of allowable API calls per developer or applications. Plus you can perform routing and load balancing of requests, and can collect events metrics on API consumption.


With API Gateway, you can define and manage API plans and packages to easily support API subscriptions. API monetization lets you create groups of APIs and offer them together as a subscription offering. You can even create different plans that support higher or lower numbers of transactions or customer support levels.

And because many APIs are used internally across multiple departments or business lines, our advanced monetization features enable your team to offer shared services across groups while supporting monitoring, tracking and even charging back functionality to share infrastructure costs across the organization.

See the New Face of API Gateway




These days, people across your organization are consuming APIs. After all, who doesn’t want to embed a cool piece of content to make their website or mobile app more appealing, more informative or more useful?

Overusing third-party APIs, though, can lead to overspending. That’s why you need API management and a single point of control of API consumption. With Software AG’s solution powered by webMethods CloudStreams, you’ll gain complete insight into how your enterprise uses third-party APIs. You will know:

  • Who is using SaaS APIs
  • How many times an API is called
  • If you’re excessively consuming usage-limited APIs
  • What providers and APIs are used the most
  • When transactions were sent

You’ll get the same kind of visibility and performance management for SaaS apps as you’re accustomed to for on-premises applications. Plus, by using caching and compression, you can call APIs less often to lower your spending and avoid budget going down the drain.

So control the flow! Govern the volume of data and transactions flowing through outside APIs with our API consumption solution.




webMethods API Portal is your electronic storefront for your APIs. Our solution makes it easy to showcase your APIs and sign up developers. You can post all the information developers need to implement your APIs quickly and easily into their data and services:

  • Rich descriptions of your APIs
  • Complete documentation
  • Examples, code samples, file attachments
  • Policies on using your APIs
  • Virtually any resource that makes your APIs easier to use

It’s the developer’s one-stop shop for your APIs. Everything is easy to find via full text searches. Developers can try before they buy your API. They can use test invocations with different input parameters and quickly see results.

See How to Publish APIs in 15 Minutes


Make it easy to use your APIs by simplifying the process of registering and requesting access. webMethods API Portal provides an automated approval workflow to manage access requests. Use API Portal to sign up as a developer and then automatically provision access across the webMethods API Management Platform.


The best APIs are deliberate and well thought out. That’s why you need insights into how valuable your APIs are, how you can improve them (and your portal) as well as how to entice more developers to adopt your APIs. You’ll know with the built-in analytics and dashboards that come with webMethods API Portal. Find out:

  • Which APIs are popular
  • What pages gather the most interest
  • Where your visitors are coming from

Add the Google Analytics™ plug-in for additional insight on visitor traffic and how your marketing programs are performing.






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